Bonding – Strong Brands

Millward Brown, the global research company, conducts an annual project to identify the 100 top global brands by calculating the actual brand value, as well as changes in brand category value.

For 2009 the top 10 global brands are as follows:

1. Google;  2. Microsoft;  3. Coca-Cola;  4. IBM;  5. McDonalds;  6. Apple;  7. China Mobile;  8. General Electric;  9. Vodafone;  10. Marlboro.

Out of those top 10 I am actually only somewhat loyal to probably just two of those brands!

Click here to find out more about ‘Brandz’ and also to look at the methodology.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s