Talk on Marketing at National Hotel Marketing Conference

On Friday 28 June 2013 I attended and spoke at the National Hotel Marketing Conference which was held at Hilton at St. George’s Park Burton upon Trent.

I was also invited to deliver a talk to the delegates and share my thoughts on marketing during off peak and peak periods.  I emphasised the importance of always planning continuously, including analysing your competition, segmenting, targeting, positioning, executing and measuring.

I thoroughly enjoyed delivering this talk and meeting many people.

Image

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s